2020 was an influential year, for the better and for the worse. Digitisation in various industries has picked up, and the ways we communicate are at an all-time high. That said, the amount of online businesses has skyrocketed leaving many to wonder if they’ll be able to beat the
7 Ways to Remain Competitive as a Health Coach (Without Lowering Your Prices)
It’s now easier than ever to start and run your own business professionally, thanks to technology, and the growing acceptance of remote services. Combined with fewer barriers to entry into the coaching profession means a much more competitive environment for health coaches. To some extent,
When You Should (and Shouldn’t) Run Paid Ads for Your Wellness Brand
When it comes to health coach marketing, paid advertising can be hit and miss. But staying away from paid ads altogether can mean you fewer opportunities for leads, sales, and a process that takes some of the work off of your plate. Freeing up your time (which is what we all want, right?) Paid
How (and When) to Start Productising Your Health Coach Services
At the start of your health coaching business, finding enough clients to fill your time may have seemed impossible. You no doubt looked forward to being consistently busy with clients on a waiting list. If you’ve achieved this, give yourself a big pat on the back! Coaching is a highly competitive
67 Blog Post Topics for Your Health Coaching Business
Content marketing is an important part of engaging your audience and showing off your expertise as a health coach. But, coming up with blog post topics can be time-consuming and leave you with a bad case of writer’s block! I wanted to share some ideas to inspire you that you can build on
How to Prioritise Wellness as a Service-Based Entrepreneur
You can't pour from an empty cup. And you can't help others be the best version of themselves without being in a state of wellness yourself. Running your own business is all-consuming and will take up every minute of your day if you let it. For those in service industries, particularly health
6 Spots on Your Website You Can Add a Lead Magnet
I want to be completely honest, with the amount of health coach competition out there, a fancy website on its own isn’t going to get you sales leads (although it definitely helps you stand out!) Even one with great content that’s search engine optimised, mobile-ready, and has a great user experience
5 Professional Ways to Respond to Clients Who Ask for a Discount
None of us could ever have imagined the trials and tribulations 2020 delivered. No one anywhere has been spared inconvenience and heartache, and for many health coaches, the impact may well continue for a long time. The good news is, there's never been a greater need to focus on wellness.
5 Ways to Make Your Services Stand Out as a Health Coach
You already know how competitive the health and wellness industry is as a health coach and in the current economic climate, it’s getting more competitive every day. Even when you find a specific niche and demographic to cater to, you’re unlikely to be alone! So, how do you make your health