Despite the ever-increasing competition in the industry, the one thing none of your competitors will ever have, is you! Your health coach brand story is your unique selling proposition (USP). Sure, everyone starts their business to make money – but what was it that made you want to be a
6 Steps To Rebrand & Refresh Your Health Coach Business
Have you ever come across old photos and want to cringe at your style choices? Those sunglasses you thought were so cool, the hairstyle that made you and the family dog look like twins? It’s amazing how fashion can change. The same is true of your personal brand. Your thinking, experience, and
Creating a One-Page-Website: Is It a Good Idea?
As a health and wellness coach, it’s critical to have a website. Creating a digital presence that represents you and your business can be an exciting and rewarding project. However, getting to a final version you’re happy with can also be costly and exhausting if you don’t have the
Why Wellness Brands Should Consider Facebook Ads and SEO
Having a successful health coach business is about more than helping clients achieve their wellness objectives. It requires engaging with existing clients to keep them motivated and informed, and a constant foot on the pedal to keep the pipeline of new business pumping. The internet and social
Picking The Best Website Platform for Health Coaches
One of the most important decisions you have to make for your website as a health coach is to pick the best website platform. What I mean by this is the foundation and tools that you build your website on! And this is often a tricky place to start if you’re not technically minded. I
How Sharing Too Much Online Can Damage Your Personal Branding
Authenticity can be a double-edged sword when it comes to personal branding. That’s because self-disclosure can have a negative effect if it’s inconsistent with your brand. And who amongst us live lives we’d be happy for our clients to witness 24/7? Honestly sharing your thoughts, feelings, and
How to Work With (and Avoid) Difficult Clients as a Health Coach
What doesn’t kill you makes you stronger. It’s something we might easily say to our clients. But with some health coach clients, it’s a mantra we have to keep telling ourselves. There are so many ways clients can challenge us: from rude and disrespectful behaviour to lack of motivation or
Do I Have to Blog for My Health Coaching Business?
Wondering what the fuss is about blogging? There are now over 2.5 billion blog posts posted a year. It seems everyone and their dog is blogging these days. But is it really necessary for health coaches? The short answer is yes, unless you have money to burn using other people's platforms to
67 Blog Post Topics for Your Health Coaching Business
Content marketing is an important part of engaging your audience and showing off your expertise as a health coach. But, coming up with blog post topics can be time-consuming and leave you with a bad case of writer’s block! I wanted to share some ideas to inspire you that you can build on